What's In Your Medicine Cabinet: Madison Utendahl
Creative director and holistic lifestyle enthusiast.
Our Story
We're three women who wanted a cleaner option for our medicine cabinet—so we made one.
We're Lily, Nina, and Hilary. We founded Hilma when we realized that we didn't have a clean, natural option that we could trust for our medicine cabinet in the same way we did for our food, cleaning products, and personal care.
When we looked for the products we wanted, we found that the natural options weren’t backed by science. And the products backed by science didn’t hold up to our clean label standards.
So we spent two years assembling a world-class team of scientists, developing our products, and conducting three clinical studies. The result: natural remedies that actually work.
Team Hilma in the lab, about to see our products for the first time! Sept 2019
We're so excited to share it with you. Sending you that
#getbetterfeeling,
Nina, Lily, & Hilary
Hilma Co-Founders
We want to hear from you!
Email us at founders@hilma.co
Our values
We proudly support our communities
Inclusivity
We've committed to taking the necessary steps to build an anti-racist and inclusive company.
Peek inside The Cabinet
Personal stories and advice from the experts
